Products

Every format your brief needs — planned by one team.

One integrated stack, eight pillars. Mix and match to build the right MENA plan for any objective — awareness, consideration, performance or retention.

Pillar 01 · Retail & Ecom Media

Activate against purchase intent, not just attention.

Digital activation only, powered by first-party retailer data from 500+ MENA ecommerce sites. We activate that data across three surfaces — our programmatic network, social media, and the retailers' own sites. Supports endemic and non-endemic brands.

On retail partners

Sponsored product, display, brand and video placements on the retailer's own site — fully managed by DigiMotive.

On our network

Off-site activation across DGM's programmatic network (DV360, TTD, premium MENA publishers) — targeted with retailer 1P audiences.

On social media

Activate the same 1P retailer audiences on Meta, TikTok, Snap, LinkedIn and the Beyond-Meta stack for full-funnel reach.

Sponsored Product Ads Closed-loop ROAS

Native in-grid placements on retailer category pages, search results and PDPs. Bid by keyword or audience, pay per click. ROAS closes inside the same checkout.

Retailer on-site LandmarkSharafDGUnion CoopMumzworld
Formats
  • Top-of-search sponsored listing
  • Category page in-grid placement
  • PDP cross-sell (related sponsored product)
  • Sponsored brand header + landing page
Targeting
  • Keyword bidding (Arabic + English)
  • Category, sub-category, SKU-level
  • Shopper audiences (past buyers, cart-abandoners)
  • Lookalike off retailer 1P transaction data
Best-fit briefs
  • Endemic brand with listed SKUs (FMCG, beauty, tech)
  • Seasonal peak — Ramadan, back-to-school, White Friday
  • New product launch needing PDP traffic
  • Category share gain against a named competitor
Typical outcomes
  • ROAS 4–8× across FMCG / beauty / electronics
  • CPC 30–50% lower than paid search for same SKU
  • Share-of-shelf uplift measurable in-flight
  • 72-hour post-campaign closed-loop report
Plan Retail Request spec sheet

Sponsored Display Ads

Banner placements across retailer properties using first-party audience signals. Great for upper-funnel retail awareness.

Endemic brandsNon-endemicFMCG
Plan

Sponsored Brands & Sponsored Video

Brand-landing placements and short-form video in retail environments. Higher-impact formats for launches and seasonal moments.

New RamadanBack-to-school
Plan

Off-site Retail Media

Activate retailer first-party audiences beyond the retailer site — Meta Network and programmatic DSP inventory, retargeted using real purchase signals.

MetaDV360TTD
Plan

Social Media Activation

The same first-party retailer audiences activated across Meta, TikTok, Snap, LinkedIn, X and Pinterest. Close the loop from category browse to social-driven conversion.

MetaTikTokSnapLinkedIn
Plan
Pillar 02 · Data

The data layer behind every plan.

DigiMotive's proprietary data pool is what makes SmartView, retail media and programmatic actually work. We pool first-party signals from 500+ ecommerce sites, premium publishers and behavioural sources, then activate the right audience on any platform your media runs on.

DGM Data Pool Proprietary

A unified audience graph built from 500+ ecommerce sites across the GCC and Levant, major MENA publishers and behavioural sources. Purchase intent, category affinity, demographic and contextual signals — all stitched into one activatable layer.

Retailer 1P
Shopper signals from Landmark, Mumzworld, Sharaf DG, Union Coop and 54+ retail partners.
Publisher 1P
Reader and contextual signals from premium MENA news, sport and lifestyle sites.
Behavioural
In-market, life-stage, intent and occasion segments, refreshed weekly.
Explore Data

Custom audiences & lookalikes

Build bespoke segments from your client's CRM, site pixels or our data pool. Lookalike modelling and seed-audience expansion tuned to UAE and KSA market dynamics.

CRM onboardingLookalikesSeed expansion
Plan

Data activation — any platform

Push DGM audiences into DV360, The Trade Desk, Meta, TikTok, Snap, Google and YouTube — wherever the media runs. One audience, everywhere it needs to be.

DV360TTDMetaTikTok
Plan

Attribution & measurement data

Closed-loop measurement from exposure to sale across retail media, plus attention, incrementality and brand-lift data piped back into your next plan.

Closed-loop ROASIncrementality
Plan
Pillar 03 · CTV & VOD

Big-screen reach, proven against real outcomes.

The living-room audience you can't reach with linear. From exclusive MENA streaming to YouTube CTV and Samsung OS, we build co-viewed, non-skippable video plans with completion rates that actually close.

WatchIt — Exclusive MENA streaming DGM exclusive

DigiMotive's exclusive partnership with the region's leading Arabic streaming platform. Premium long-form, brand-safe, high-attention environments. Exclusive representation across every MENA market except Egypt (where WatchIt sells direct).

Exclusive MENA (ex-Egypt) Arabic contentRamadan premium
Formats
  • Non-skippable pre-roll (15s, 30s, 60s)
  • Mid-roll, end-roll and bumper
  • Homepage takeover + player skin (takeover bundle)
  • Sponsorship of Ramadan series & tentpoles
Targeting
  • Genre (drama, sport, kids, comedy, documentary)
  • Day-part & device (CTV, mobile, web)
  • Country, city, age bracket, language
  • Custom audience onboarding via DGM data pool
Best-fit briefs
  • Premium TVC extension on second screen
  • Ramadan tentpole — reach Arabic-speaking households
  • Brand safety-first categories (banking, luxury, kids)
  • Sustained reach campaigns needing high VCR
Typical outcomes
  • 100% viewability on CTV, 95%+ on web
  • VCR 95%+ on non-skip, 80%+ on skippable
  • Attention index top quartile vs MENA video
  • Footfall uplift measurable on retail/QSR campaigns
Plan WatchIt Request spec sheet

YouTube CTV

Co-viewed YouTube impressions on the biggest screen in the house. Non-skippable, premium-only inventory via Google partners.

Co-viewedNon-skipPremium
Plan

Managed CTV Network

Aggregated CTV inventory across regional and global streaming sources, managed end-to-end by our team with frequency capping and reach optimization built in.

Frequency-managedCross-device attribution
Plan

OnScroll Video & Samsung App Discovery

Outstream video on premium publishers and Samsung OS home-screen placements — hybrid formats that blur display and video.

OutstreamSamsung OS
Plan
Pillar 04 · SmartView & Social

SmartView — our proprietary, AI-powered social & video activation product.

SmartView is DigiMotive's own product — a single managed layer that runs across every major social platform and YouTube. What makes it different: proprietary data layers, behavioural signals, AI-driven optimisation and smart targeting that deliver the best outcome — faster, with minimal spill-over, at the best price.

SmartView DGM product AI-powered

One activation product covering Meta, TikTok, YouTube, X, LinkedIn, Pinterest and Snapchat. SmartView layers DigiMotive's data segments, behavioural audiences, AI optimisation and smart-targeting models on top of each platform's native buying — so the same budget reaches the right user, at the right moment, with minimal spill-over, at a lower effective cost.

🧬 Data layers
Retailer 1P, publisher 1P, DGM behavioural segments.
Smart targeting
Lookalike, intent and occasion-based audience models.
🤖 AI optimisation
Faster learning, minimum spill-over and real-time budget reallocation to what's working.
💸 Best price
Cross-platform optimisation to the lowest eCPM / CPA.
MetaTikTokYouTubeXLinkedInPinterestSnapchat
Formats
  • Reels, Stories, in-feed video on Meta & TikTok
  • YouTube bumpers, skippable in-stream, Shorts
  • LinkedIn sponsored content, sponsored InMail
  • Snapchat Ads, Story Ads, AR Lens, Commercials
  • Pinterest Standard, Idea and Carousel Pins
Targeting
  • DGM data pool (retailer 1P, publisher 1P, behavioural)
  • In-market & life-stage segments, MENA-specific
  • Client CRM onboarding + lookalike modelling
  • Contextual AI on-platform + Arabic-native keyword
Best-fit briefs
  • Awareness at scale with video-first KPI
  • Performance / app-install / lead-gen with lookalike seed
  • Cross-platform launch needing one managed layer
  • Retailer off-site activation on social supply
Typical outcomes
  • VTR 55–78% · above platform median
  • Viewability 92%+ on YouTube, 96%+ on Meta
  • CPA 15–30% lower than native platform buying
  • Attention scores in top quartile vs category
Plan SmartView Request spec sheet

Meta, TikTok & extended social

Our core social footprint across UAE, KSA and the wider GCC — Meta family, TikTok, X, LinkedIn, Pinterest — all activated through SmartView with platform-certified media managers on every account.

MetaTikTokLinkedInXPinterest
Plan

YouTube & premium video

YouTube bought through SmartView — co-viewing uplift, non-skippable formats and brand-suitability controls tuned for UAE and KSA audiences, layered with DGM's targeting stack.

PremiumBrand-safe
Plan

Snapchat

Full access to Snap Ad Manager formats (Snap Ads, Story Ads, Collection, AR Lenses, Commercials). Exclusive representation in Jordan, with campaigns activated across every Snapchat market — and also available as a channel inside SmartView. (Snapchat reseller contract represented under JGroup.)

Exclusive in JordanAll markets AR LensesGen Z
Plan
Pillar 05 · Programmatic & Display

Reach layer that consistently beats the benchmark.

Display, native, video and in-house rich media across premium publishers and global DSPs. Every campaign is tuned by our own data layer and AI optimisation — KPIs, viewability and attention metrics land above category benchmarks, not at them.

Above-benchmark outcomes, by default

Every programmatic buy runs through DigiMotive's data and AI-optimisation stack. That means execution, KPIs and media quality land above the category benchmark on viewability, CTR, VCR, attention and CPA — not just close to it.

🧬 Data-driven
DGM data pool + retailer / publisher 1P on every buy.
🤖 AI optimisation
Real-time bid, placement and creative optimisation against the KPI that matters.
Above benchmark
Viewability, CTR, VCR, attention and CPA — all tracked vs market norms.
See benchmarks

Display Ads

Standard IAB banner, interstitial and mobile/desktop formats across Gulf News, Al Arabiya, MBC, Kooora and 100+ more premium publishers across UAE, KSA and the wider region.

IAB standardBrand-safe
Plan

Native Ads

In-feed, content-recommendation and sponsored-content across regional and global networks. Higher CTR, editorial-safe.

Plan

Video Ads (pre-, mid-, outstream)

VAST/VPAID compliant pre-roll, mid-roll and outstream video. Viewability above the IAB benchmark on managed buys.

VAST/VPAID
Plan

Rich Media — built in-house, shipped same-day In-house studio

We don't outsource rich media. Our in-house creative studio builds expandable, interactive and custom rich-media units from scratch — and ships them the same day we receive the brief. Competitors quote you days; we quote hours.

⚡ Same-day turnaround
From brief to live rich-media asset in hours, not days.
🧱 Built from zero
Bespoke units, not templated — or BYO assets if you prefer.
🎨 In-house studio
Creative, dev and QA under one roof — no third-party dependencies.
ExpandableInteractiveDynamicAR-ready
Brief our studio

Push Ads & Notifications

Browser and in-app push ads delivered across our 45K+ site network. Targeted with DGM behavioural and retailer 1P audiences, served at the optimal engagement window by our AI pacing model — frequency-capped per device to protect user experience. Strong re-engagement and app retention tool, especially in price-sensitive verticals (fintech, telco, QSR).

Browser pushApp pushIntent-basedFrequency-managed
Plan Request spec sheet
Pillar 06 · Owned Publisher Network

Our sites. Our rules. Any execution you can think of.

A network of 13 owned-and-operated MENA titles across auto, sports, lifestyle, home, business and country-specific markets. Because we own the inventory, we can build executions that aren't on anyone's rate card — takeovers, branded content, co-created series, custom landing environments, first-party audience activation.

Auto

arabsride.com · arabauto.net — Arabic automotive audiences across GCC.

Sports

alriyady.com · arabscores.com — live scores, fan content, football-first audiences.

Lifestyle & Home

jamalouk.com · 7awwahome.com · dealzdazzler.com — beauty, home and deals, women-skewed.

Geo & Business

liveloveuae.com · livelovesaudi.net · liveloveqatar.com · also3odyah.com · eqtisadnow.com · yalatrade.net — country lifestyle + MENA business.

Custom executions & takeovers Owned inventory

Homepage takeovers, skins, interstitials, bespoke rich-media units, custom landing environments — anything you can brief, our in-house studio builds. Same-day turnaround.

TakeoversSkinsCustom rich media
Plan

Branded content & editorial integration

Native articles, sponsored series, co-created editorial and video. Runs alongside real content, in the voice the audience already reads.

NativeAdvertorialSponsored series
Plan

Direct deals & guaranteed inventory

Not auction, not remnant. Fixed CPMs, guaranteed share of voice, category exclusivity where you need it.

DirectGuaranteed SOVCategory lock
Plan

First-party publisher audiences

Behavioural segments built from real on-site engagement — car-intenders, sports fans, beauty browsers, deal-seekers — activated across the network and extended through DGM's programmatic layer.

Plan
Pillar 07 · Gaming

Reach the audience linear keeps losing.

Intrinsic in-game placements inside titles like FIFA/EA FC, PUBG and Roblox, plus gaming-network display and interactive rich media.

In-Gaming Ads Non-intrusive

Intrinsic in-game placements — jerseys, pitch-side boards, in-world billboards, stadium LEDs, Roblox worlds. Non-intrusive, brand-safe, measured with viewability and attention. Reach the under-35 audience linear TV keeps losing, especially in KSA where gaming penetration is the highest in the world per capita.

EA FCPUBGRobloxFortnite
Formats
  • Stadium LED / pitch-side perimeter
  • Team jersey placements
  • In-world billboards (Roblox, Fortnite)
  • Rewarded video (full-screen, user-opted)
Targeting
  • Game genre + title
  • Country / market
  • Player cohort (casual / competitive)
  • Time-of-day (session peak hours)
Best-fit briefs
  • Youth + Gen Z awareness in KSA / UAE
  • Sport sponsorship extension (EA FC)
  • Tech / auto / energy drinks — gaming-aligned verticals
  • Metaverse activation or brand world (Roblox)
Typical outcomes
  • 100% viewability on intrinsic placements
  • 95%+ VCR on rewarded video (forced-view)
  • Attention index above category
  • Brand recall lift measurable via BLS
Plan Gaming Request spec sheet

Gaming Network & Rich Media

Standard gaming inventory across regional networks plus interactive rich-media units built for game audiences.

Plan
Pillar 08 · Specialty & Performance

When the brief calls for something different.

Any-CP-model app performance, location-based targeting, wallet activations and conversational ads — the toolkit for briefs that don't fit a standard template.

Rich Media — interactive mobile executions Live previews

High-impact interactive ad units for mobile — built in-house on Bonzai Studio and served across our owned supply and the open web. Swipe, tap, reveal, tilt, AR — whatever the creative idea needs.

InteractiveMobileGamifiedARBonzai-built
See executions

App Performance — any CP model Outcome-priced

Install and in-app performance campaigns priced on whatever outcome the brief calls for. Fraud-filtered sources, SKAdNetwork-ready, iOS + Android — fully integrated with AppsFlyer, Adjust, Branch, Singular, Kochava and Airbridge, so we track on whichever MMP your client already runs.

CPICPACPRCPOCPLCPSCPVEvery MMP
Plan

Geo-Fencing & Geo-Farming

Precision location-based targeting. Geo-fence draws a radius around a point (store, venue, competitor) and serves ads to devices inside it; geo-farm builds a persistent audience from everyone who's entered that fence historically — and retargets them wherever they go next. Works for footfall, retail, auto dealerships, DXB experience venues, QSR, fintech branch drops.

Fence radius 50m–5kmHistoric device graphConquesting
Plan Request spec sheet

AI Contextual Targeting

Cookieless, privacy-first targeting that reads the real-time page content — headlines, body copy, sentiment, images — and matches ad placements to semantic context instead of user identifiers. Arabic-native NLP models. Works in jurisdictions where cookies won't, and matches the post-cookie direction of travel.

CookielessArabic NLPBrand-safe adjacency
Plan Request spec sheet

Audience Extension

Take a client's on-site, CRM or retailer 1P audience and extend it across DGM's open-web, social and programmatic supply — with lookalike modelling, frequency management and closed-loop reporting. One audience, one plan, every surface your client's customer actually reaches.

CRM onboardingLookalikeCross-channel
Plan Request spec sheet

Wallet & Chatbot Execution

Mobile wallet ads (Careem Pay, stc pay, AlinmaPay, and more) and conversational-commerce chatbot placements — transactional audiences at the moment of intent. Ideal for fintech, banking, telco, QSR and loyalty drops.

Careem PayChatbotLoyalty drop
Plan

Not sure which formats fit your brief?

Send us the objective and the budget. We'll build the right mix — and show you why.